Your Local Insurance Partner in Northern California

Local Roots. Trusted Protection.

Welcome to Stan Smith Insurance Services, your trusted independent insurance partner. While we are proudly rooted in Humboldt County, California, we are dedicated to helping neighbors across all of California and Oregon find the right commercial, personal, and health insurance to protect what matters most.

We understand that everyone’s needs are different. That’s why we’re here to meet you on your terms—whether you prefer a friendly face-to-face meeting, a simple phone call, or a convenient online quote. Our goal is to make finding the right insurance as easy and stress-free as possible.

Commercial Insurance

Every business in Humboldt County is a vital part of our community. We offer a full range of commercial insurance options—from General Liability to Workers’ Compensation—to help you protect your livelihood. We’ll work with you to create a customized plan that meets your business’s unique needs.

Personal Insurance

From your home to your car, we’re here to help you protect the things you care about most. We offer personalized policies for homeowners, renters, auto, and more. Our friendly team is ready to help you find the right coverage for your family.

Health Insurance

Finding the right health insurance can be complicated, but it doesn’t have to be. We’re here to guide you through your options, including individual health plans, group health plans and specialized senior plans. Let’s find a plan that provides peace of mind for you and your family.

Companies We Represent

See what our satisfied customers are saying

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Game On profile picture
Game On
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Theatta has been super helpful to me. She is kind, courteous and responds quickly.
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Ross Creech profile picture
Ross Creech
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Stan, Theatta and team are absolutely fantastic at seeing a claim all the way through!
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Danny Kelley profile picture
Danny Kelley
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I recently had the opportunity to work with Theatta Smith at Stan Smith Insurance Services, and I’m genuinely pleased with the experience. Theatta was professional, knowledgeable, and truly caring, which is reflective of the values of Stan Smith Insurance Services. Stan Smith Insurance operates on the principle of providing a safety net for individuals, allowing them to navigate life’s uncertainties with a bit more ease and fairness. They view insurance as a means for everyone to secure stability in times of unforeseen events, regardless of their financial standing. This principle was evident in my interactions with Theatta. Theatta simplified the often complex process of selecting the right insurance. She was clear and thorough in explaining each step and made sure I understood which package would best suit my needs. Her approach made me feel at ease and well-informed, allowing me to make the right choice for my situation. Stan Smith Insurance Services is committed to offering straightforward, affordable insurance solutions, and Theatta is a true testament to this commitment. She was dedicated and approachable, making insurance feel more accessible and less intimidating. I recommend Theatta Smith and the team at Stan Smith Insurance Services to anyone in search of reliable and affordable coverage. They provide not just insurance solutions but also peace of mind, ensuring that the journey to secure it is smooth and uncomplicated. Thanks, Theatta, for your outstanding service and for upholding the values of Stan Smith Insurance Services with sincerity and dedication. Your commitment to making life a bit more equitable is commendable.
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Moonstone Images
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Thank you Theatta for your great service!
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Pascale M profile picture
Pascale M
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The most helpful, reassuring and kind conversation about health insurance I have ever had. I'm so grateful Theatta took time to explain everything I had questions about. Looking forward to working with them again. Definitely so glad I gave them a call!
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K H profile picture
K H
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Highly recommended. Theatta is pleasant, professional, and easy to get ahold of.
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Evan Wish profile picture
Evan Wish
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Theatta helped me understand the process and what I needed for my business insurance. Thanks!